Neurotechnology · Motorsport · Aviation · Sport

Engineering the Human Advantage
with Neurotechnology.

SPARK builds neurotechnology for motorsport, aviation and sport: it reads what the human brain does when the stakes are highest, behind the wheel, in the cockpit, on the field. One neural core, engineered for extreme conditions.

Session · Fused TimelineLap 07 · 1:52.480
SILVERSTONE · Learned Track Outline
Driver 1Session 4Lap 07/18

Telemetry

Throttle100%
Brake0%
Load0.42

EEG · Cognitive Load

  • BrainResearch-grade BCI
  • BodyBiometrics
  • ContextTelemetry · motion
  • OutputLive coaching
01 · Core

One neural core.
Three ways to read a human.

Machines are measured to the millisecond. The human in charge of them is not. SPARK puts the brain, the body and attention on the same timeline as the moment itself, so what happened can finally be read with why it happened.

The brain

Workload, focus, fatigue and arousal, read from the brain itself rather than guessed from the outside.

The body

Heart and oxygenation: the physiological cost of every decision, in the same frame as the decision.

Attention

Where the head turns, and the moment it stops turning: the first sign that attention has narrowed.

02 · Engineered for the extreme

Built where the brain
is hardest to read.

A race car shakes, brakes at several g, heats the cockpit and never stops moving. Motion is where most brain-sensing setups give up, and it is where SPARK starts. The core is engineered for that environment, which is why it carries into every other domain.

  • Vibration

    High-frequency vibration through the seat, the frame and the helmet.

  • G-load

    Sustained braking, cornering and manoeuvring loads on the head and the body.

  • Heat

    Hot cockpits and long sessions, with capture running from the first minute to the last.

  • Motion

    A body that never stops moving, and a signal that has to stay clean through it.

If it holds in a race car, it holds in a cockpit and on the field.

03 · The reference

The best lap,
in every dimension.

From every session, SPARK builds an absolute reference: the best trajectories, the brain states that made them possible, and the telemetry behind them, timed to the thousandth of a second. Then it puts that reference in front of the human, live.

  1. 01

    The best trajectory

    The fastest line through every corner or phase of flight, held as an absolute reference rather than a feeling.

  2. 02

    The best brain state

    The mental state in which the human performed best, load, focus and composure, set as a target to find again.

  3. 03

    Telemetry to the thousandth

    Every input and every movement, aligned with the brain on one clock, to the thousandth of a second.

  4. 04

    Head and vehicle in 3D

    The motion sensor in the helmet places the head in space, the gyroscope places the vehicle. Where the head turns and how the vehicle moves, on the same timeline.

  5. 05

    The ghost

    Race against your own best lap, like the ghost in a video game: trajectory, speed and brain state, side by side, in real time.

  6. 06

    Live coaching

    Guidance during the session, not only after it: where time is going, where the load is building, what to change on the next lap.

04 · Domains

One company.
Three domains.

SPARK Neurotech is the parent company. The demand comes from three worlds where a lapse of attention costs a race, a landing or a title. Each is built as its own business, on the same neural core.

SPARK MOTORSPORT

Reading the driver at the limit.

The driver's mental state, lap by lap and corner by corner, next to the data engineers already trust. The one channel car telemetry cannot reach.

For
Drivers · Engineers · Teams & academies
Product line
Pilot Box · Pit Box · SPARK Cloud
  1. 01Cognitive load into every braking zone
  2. 02Live coaching, and a ghost of your best lap
  3. 03From karting and academies to GT, endurance and single-seaters
SPARK AERO

Reading the pilot before the margin goes.

Workload, attention and oxygenation, read in the simulator and in the cockpit, for the people who train and assess pilots.

For
Flight schools · Training centres · Aerobatics & air racing
Product line
FlightBox · SPARK OPS
  1. 01Workload, before it shows
  2. 02When a pilot saturates, the scan stops. SPARK sees it.
  3. 03Hypoxia clouds judgement before the body feels it
SPARK SPORT

Reading the athlete under pressure.

Focus, composure and mental fatigue, measured in training, so the decisive moment is prepared rather than hoped for.

For
Athletes · Coaches · Clubs & federations
  1. 01Mental fatigue, told apart from physical fatigue
  2. 02Composure under pressure, session after session
  3. 03A readiness picture a coach can plan on
05 · Platform

Three tiers.
Every domain.

Every SPARK product line is built the same way: an instrument on the human, a station on the ground, and a cloud that capitalises every session. One session, one timeline, everything aligned.

ON THE HUMAN

The instrument

Worn by the driver, the pilot or the athlete. Brain signal, biometrics and the position of the head in space, captured through the whole session and engineered for vibration, load and heat.

Pilot Box · FlightBox
ON THE GROUND

The station

At the garage, in the briefing room, at the side of the pitch. It fuses the human signal with its context on one timeline, to the thousandth of a second, and coaches live, on site.

Pit Box · SPARK OPS
TERMINUS

SPARK Cloud

Every session, capitalised. The portal, the replay debrief, fleet updates, and anonymised references that improve with every session on the fleet.

Portal · debrief · fleet
06 · Technology

Built, and running.

Not a concept. A working system: the instrument, the station and the cloud, already operating as one.

  • Algorithmic cognitive debrief

    A replay that overlays the trajectory, the telemetry and the human's state, with an algorithmic analysis an engineer or a coach can act on.

  • A fleet, not a gadget

    The system installs in one click, keeps itself up to date, and never needs an IT team on site.

  • Zero-friction setup

    Devices find each other and enrol on their own. From the box to a running session, minutes.

  • World references

    Maps and anonymised reference sessions, shared across the fleet. More sessions, better references.

Reading the human at the limit.

Motorsport, aviation, sport. One neural core, engineered for the extreme.

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